How does Yext's platform work?

Yext's platform is designed to help businesses manage and control their online presence across multiple digital platforms. It works by enabling businesses to create, update, and sync their business information (such as name, address, phone number, and hours of operation) across various online directories, search engines, and social media platforms. Through a single dashboard, businesses can easily manage and view their online listings, make changes to their information in real-time, and monitor their online reputation. Yext's platform also offers advanced features like the ability to optimize listings for local search, respond to customer reviews, and track analytics to measure the impact of their online presence. By providing a centralized platform, Yext helps businesses enhance their online visibility and ensure accurate and consistent information across the digital ecosystem.